How company addresses emerging media trend and opportunities


Problem

Involves an in-depth analysis of a media company-FACEBOOK. Particular emphasis should be placed on a critical assessment of the business strategy/plans/direction, how the company addresses emerging media trends and opportunities, and relevant recommendations for the CEO's Executive Playbook. The project should not just discuss a basic SWOT analysis but should also cover some of the following (*) a contextual/competitive analysis relating the enterprise under study to its field or competitive environment generally, (focus on this)

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: How company addresses emerging media trend and opportunities
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