How companies could have avoid international market failure, Business Management

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How companies could have avoid international market failure

Problem

Find a company that failed in an international market due to a strategic choice (not due to a tactical choice such as the name of the product). Describe why they failed and how they could have avoided this failure. Provide evidence for your statements.

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Business Management: How companies could have avoid international market failure

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Business Management: How companies could have avoid international market failure

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