How companies can get smart about raising prices


Review the article: "How Companies Can Get Smart About Raising Prices".

Create a three- to four-page paper (excluding the title and reference pages):

• Explain how to successfully get customers to pay more for your products. Reference the article in support of your response.

• Explain how a specific pricing strategy will allow you to raise the price on your product successfully.

You must use at least three scholarly sources from the Ashford University Library, one of which must be peer reviewed, in addition to the textbook. Your paper should be formatted according to APA style as outlined in the Ashford Writing Center.

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