How coca-cola has built a staple for their marketing


Problem: On Coca Cola Strategy, discussing how Coca-Cola has built a staple for their marketing and branding over many years. Answer the following question:

Q1) What are 2 key competitive advantages Coca-Cola has in the market?

Q2) What marketing strategy do you think Coca-Cola needs to look at doing differently in the coming years with more health-conscious customers coming to the market?

Please provide outside references using APA 6th edition writing

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Marketing Management: How coca-cola has built a staple for their marketing
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