How chipotle could diversify horizontally


Assignment:

  1. What would it entail for Chipotle of 2006 to become fully vertically integrated - provide at least 3 examples.
  2. Discuss upsides and downsides of pursuing each of your three examples.
  3. Name 2 examples of how Chipotle could diversify horizontally.
  4. Discuss upsides and downsides of pursuing each of your two horizontal diversification ideas.
  5. Reference at minimum two credible sources to support your discussion points.

800 words

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