How can the principles of a classical conditioning theory, Operation Management

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How can the principles of a classical conditioning theory

Please answer the below questions. I did see that this question was posted, but I would like it answered in more detail with new examples. Please follow the directions carefully as I can't award credit if it is not following precisely.

How can the principles of (a) classical conditioning theory and (b) instrumental conditioning theory be applied to the development of marketing strategies? Give examples to support your ideas

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