Invoicing Policy to Reduce Exposure
Response to the following problem:
Celtic Co. is a U.S. firm that exports its products to England. It faces competition from many firms in England. Its price to customers in England has generally been lower than those of the competitors, primarily because the British pound has been strong. It has priced its exports in pounds and then converts the pound receivables into dollars. All of its expenses are in the United States and are paid with dollars. It is concerned about its economic exposure. It considers a change in its pricing policy, in which it will price its products in dollars instead of pounds. Offer your opinion on why this will or will not significantly reduce its economic exposure.