How can hofstedes cultural typologies help western, Project Management

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How can hofstedes cultural typologies help western

1. How can Hofstede's cultural typologies help Western marketers better understand Asian culture?

2. Explain the self-reference criterion (SRC). Go to the library and find examples of product failures that might have been avoided through the application of the SRC.

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Project Management: How can hofstedes cultural typologies help western

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