How are company differentiated as reflect in your blueprint


Discussion: Priceline Vs Expedia Internet Reserach Excercise

Pick two competing online service compamnies such as priceline.com and expedia.com

i. Draw blueprints of both service perfomances?

ii. How are two companies differentiated as reflected in your blueprint?

iii. What opportunities might you cansoder to further differentiate the two service if you were one of them?

iv. What backstage operation must be in place to make your suggested changes work?

The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.

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Marketing Management: How are company differentiated as reflect in your blueprint
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