Essay Problem
• Give actual examples of how Amazon is forward integrating and diversifying at the same time.
• Called de-integration, there appears to be a growing trend for firms to become less forward integrated. Discuss why.
• Give hypothetical examples of market penetration, market development, and product development."
The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.