How a pestel and swot can be used to guide a marketers, Supply Chain Management

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How a pestel and swot can be used to guide a marketers

Assignment Task: One of the first steps property marketers take when preparing a marketing plan for a property development is a PESTEL analysis of the macro-environment and a SWOT analysis of the site building. a) Explain what the acronyms PESTEL and SWOT stand for, with examples of the type of information that would be included; and b) Discuss how a PESTEL and SWOT can be used to guide a marketers' decision-making when writing a marketing plan.

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Supply Chain Management: How a pestel and swot can be used to guide a marketers

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Supply Chain Management: How a pestel and swot can be used to guide a marketers

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