Question 1.
A. What is the difference between horizontal growth and vertical growth?
B. Name and discuss a real-world company that focuses more on horizontal growth and a real-world company that focuses more on vertical growth. Why do these two companies choose different growth strategies?
Question 2.
A. What is a corporate strategy?
B. Why is it important for a small business to identify and have a corporate strategy?
Question 3.
A. From the perspectives of outsourcing, taxes, competition, and finances, how has the growth in globalization affected corporate strategy in the United States of America?
B. Define risk and discuss how it affects the strategic planning process.
C. With respect to innovation, sustainability, and the global market, how would you decide whether a risk is worth taking the chance on as to when to create a strategic plan?