Healthcare tourist centre
Problem 1. Discuss how India should position itself as a healthcare tourist centreProblem 2. Identify the groups that India should target.Problem 3. Discuss why the women motorcyclist market is a good strategic fit with Harley Davidson.
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1) Prepare a pro forma income statement for the Home Office Systems group given the information provided. 2) Prepare a pro forma income statement for the Home Office Systems group given annual sales of only $20 million.
Q1. What is meant by service marketing? Q2. What are at least three ways in which service marketing differs from product marketing?
Assume you are the Chief Marketing Officer of the company launching the product or service that you have selected. Develop the marketing strategy for the product or service in terms of:
Problem: Select a target market segment for your initial launch of the car. Describe why you think this target segment is most appropriate for your car.
Problem 1. Discuss how India should position itself as a healthcare tourist centre Problem 2. Identify the groups that India should target.
Problem 1: How do you define inferential data analysis? When would you use inferential data analysis in research?
What is export marketing? How is it different from domestic marketing?
What are some of the potential pitfalls of a company doing their own research, even if they have a dedicated research department?
Compare and contrast global marketing with domestic marketing. What are the challenges a firm must overcome to market internationally? How should firms market their products globally?
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