Health care organizations and target marketing


Assignment:

"Healthcare organizations provide clinical and wellness services to the public. As such they should not be concerned only with the 'financial bottom line and making a profit,' but rather at improving their rendered services."

Q1. Do you agree or disagree with this statement?

Q2. You are the marketing manager of a large health care organization in the USA. How would you "direct" your marketing efforts in light of the statement above?

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format.

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