Health and fitness company


Discuss

• Choose a global business form the following :

- Milk industry (in Australia and New Zealand) especially the competition between Australian and New Zealand companies (also look at Saputo).

- On line retailing especially Alibaba vs Amazon

- Container shipping -(start with Maersk)

- Health and fitness company

• This assignment should be in report form with the following headings:

Executive summary

Table of contents

Introduction

Body

Apply "AAA" framework which includes Adaptation, Aggregation and Arbitrage
(Pankaj Ghemawat's well-known "AAA Triangle" framework to describe three generic approaches to global value creation.

Adaptation strategies seek to increase revenues and market share by tailoring one or more components of a company's business model to suit local requirements or preferences.

Aggregation strategies focus on achieving economies of scale or scope by creating regional or global efficiencies; they typically involve standardizing a significant portion of the value proposition and grouping together development and production processes.

Arbitrage is about exploiting economic or other differences between national or regional markets, usually by locating separate parts of the supply chain in different place

Recommendations

Conclusions

Harvard Referencing style

The name of the subject is Competitive Strategy. And under this assignment experts needs to do AAA Analysis under particular topic and research needs to be done. Facts and figures as well as diagrams can be used to demonstrate the theory.

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