Grant proposed a five-stage approach to resource-based


Problem: COLLAPSE

Grant proposed a five-stage approach to resource-based analysis:

(1) identify the firm's resources as strengths or weaknesses;

(2) combine the firm's strengths into competencies;

(3) appraise the profit potential of said competencies;

(4) select a strategy that best exploits the resources; and

(5) identify resource gaps and weaknesses.

This approach helps identify resources and how well a firm is developing and taking advantage of the resources. Can you think of any industry examples?

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