Global strategic planning process


Question 1-Select a company, Complete a SWOTT analysis

  • SWOTT analysis
  • Strengths
  • Weaknesses
  • Opportunities
  • Threats
  • Trends

Apply SWOTT analysis on a global scale.

Question 2-Discuss how an initial screening: basic need potential, foreign trade and foreign investment is used to determine the feasibility of an international or global business expansion. In addition, describe each of the subsequent levels of screening that are necessary in order to make decisions concerning your business expansion.

Question 3- Select a known company and identify the steps they use in their global strategic planning process. Do you agree with their planning process or are there opportunities for improvement. TOYOTA.

Which element of the strategic planning process do you feel is the most important and explain why.

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Strategic Management: Global strategic planning process
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