Global competitiveness and foreign direct investment


Global Competitiveness and Foreign Direct Investment (FDI)

Every country around the globe is competing for investments by multinational companies. However, before investing in a new facility overseas, each company takes a multitude of factors into account.

First, click here to review the latest Global Competitiveness Report from World Economic Forum.

Next, do the following:

Select one Asian and one African country.

Compare and contrast their global business competitiveness.

Explain how their global business competitiveness (examples may include: institutions, infrastructure, macroeconomic environment, health and primary education, higher education and training, goods-market efficiency, labor-market efficiency, financial-market development, technological readiness, market size, business sophistication, innovation) affects FDI in these countries.

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Marketing Management: Global competitiveness and foreign direct investment
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