Given the industries in which cisco competes what are the


Discussion

1. Given the industries in which Cisco competes, what are the implications for the major types of buying situations?

2. Is the relationship between Cisco's own collaborative culture and the products and services it sells something that could work for all companies? Consider this issue for a consumer products company like P&G.

3. Discuss the nature of the market structure and the demand for Cisco's products.

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Dissertation: Given the industries in which cisco competes what are the
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