Geographical information system


1. In brief discuss each of four quantitative methods which are employed to evaluate location alternatives.

2. How does geographical information system aid companies like Red Lobster or LaQuinta with bthe location strategies?

3. The textbook suggests that location strategies for the Goods focus on minimizing costs while Services focus on the maximizing revenue. I would consider Fed Ex as a service provider. Yet, Fed Ex likely used the transportation model (cost minimization technique) in selecting Memphis as their hub.

What are the key considerations in choosing the location methodology? (That is; is it Goods versus Services or are other factors involved)? (Shoot for the paragraph for an answer not a lengthy response.)

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Operation Management: Geographical information system
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