1. Fundamental elements of the controllable global enviroment include:
a. companys marketing mix
b. religion, language, and history
c. domestic plus foreign markets
d. domestic plus foreign customer
e. technological advancements
2. When one is conducting a meeting in a low context culture best practice is to:
a. allow time to develop relationships
b. remain extremely polite
c. use a clear, direct communication style
d. always use a translator
e. be prudent in your use of technology
3. The Foreign Corrupt Trade Practice Act prohibits:
a. contact with any country the United States government determines unfit
b. monopolies to do business in other countries
c. use of grease payments to facilitate the flow of goods
d. giving of monetary or expensive gift to government officials to gain power
e. bribes, including grease payments
4. Assume a firm is seeking to enter a foreign market and wants to work with a foreign partner, including having equity in the foreign company. It would be seeking which of the following?
a. Acquisition
b. Strategic alliance
c. Greenfield investment
d. Licensing
e. join venture
5. Which of the following is not a tenet of Japanese Keiretsus?
a. support
b. cooperation
c. obedience
d. trust
e. goodwill
6. Which of the following it not one of the major problems MNC are facing while in pursuit of rural consumer markets?
a. consumers who cannot afford the products they have to offer
b. an undeveloped transportation infrastructure
c. unreliable telecommunications ad electricity services
d. inadequte distribution networks
e. widely dispersed consumers which makes it costly to serve them