From your readings on Loshin, Explain and discuss the 8 steps of eCommerce that provide businesses with a competitive advantage.
Initial Post:
1) Establish your online identity with the right Web address. Easy and creative name for your web address
2) Build a user-friendly site. - Make sure you build a site that might have no adobe flash (phones have hard time). basically make it easy to access and use.
3) Set up your Web server—or select an ISP to host your site. Start building a home at your new adress!
4) Secure your site. - Make sure you have a certified secured website to make customer feel safe on your site.
5) Accept and manage all kinds of payments. - Make a customer to purchase products on a website as easy as getting a coke from a fridge. I consider sales is vital part of any company. Make it easy.
6) Test, test, test. - Just like you drink water a day. Always test and run your website.
7) Promote your site. - Just like Youtube and Facebook are always advertising, potential customers will never be able to find your products if your do not make sure has enough promotion literally EVERYWHERE.
8) Now, start selling. - Make sure you have a follow up, a friendly satisfaction survey will be the perfect way to track the customer experience shopping on your website.
In your response to your fellow students, find an example of a business that successfully uses one of the steps.