For this paper, you will research and construct a corporate profile for a publicly-traded company which operates in cyberspace and therefore has a need for cybersecurity products and services. A list of approved companies appears at the end of this assignment description. If you wish to use a company not on the approved list you must first obtain the approval of your instructor.
Research
- Review the company's website to learn about the products and services which it sells.
- Retrieve and review the Hoovers profile for the company. The company profile web pages are interactive and have expanding menus / options (see figure below). You may find it helpful to use the "Print Quick Report" menu item under My Tools.
- https://ezproxy.umuc.edu/login?://www.mergentonline.com/Hoovers
- Download and review a copy of the company's most recent Annual Report to Investors from its Form 10-K filing with the United States Securities and Exchange Commission. (Note: the company is the author of its Form 10-K. Do not list the SEC as the author.)
- Identify 3 or more additional sources of information about the company and how it operates in cyberspace. These can be news articles, data breach reports, etc.
- Using the information obtained from your sources, identify the types of information and business operations which drive this company's need for cybersecurity products and services. (What needs to be protected?)
- Using the course readings and other materials, develop a "Buying Forecast" for likely purchases by this company for cybersecurity related products and services.