Fitz is risk-averse and is content with a relatively low


Fitz is risk-averse and is content with a relatively low but safe return on his investments. Frieda is risk-tolerant and seeks a very high rate of return on her invested savings. Yet both shareholders will applaud allow-risk capital investment that offers a superior rate of return. What is meant by superior?

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Financial Management: Fitz is risk-averse and is content with a relatively low
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