Topic: Anything related to the study case
Study Case-
a. Find three advertisements that appeal to the needs for power, affiliation, and achievement and discuss their effectiveness.
b. Find two examples of ads that are designed to arouse latent consumer needs and discuss their effectiveness.
c. Why are consumer's needs and goals constantly changing? What factors influence the formation of new goals?
No. of Page: 5
References: APA 10 reference.