Find at least one qualitative information item from


Select two of the following retail companies that you would be interested in analyzing. Go to Yahoo Finance to find information on the company. To get general information about the company, you can go to the investor relations page for the company.

Nordstrum, Walmart, Target, Kohl's, Macy's, Amazon, Costco, Kroger, Home Depot, Lowe's

You will be identifying and discussing several items from the financial information that you find and making an investment decision. Your analysis should be professional level communication completed as a Word document. There are not specific formatting requirements but you should clearly label all items, use correct grammar, and proofread before submitting. Do not just copy and paste items from other sources.

Read the following requirements carefully and complete all items as instructed.

Prepare a brief summary (in your own words) of each company’s business or mission statement and then provide comparison information along with a brief discussion for each of the following items for the most recent fiscal year (Be sure that you are looking at annual and not quarterly information.) Keep in mind that comparing dollar amounts for different size companies can be misleading. You will need to convert the items to common size before comparing the companies results. Review Vertical and Horizontal Analysis and Ratio Analysis (Module 4).

Income Statement:

Total Revenues

Gross Profit

Net Income

Balance Sheet:

Total Assets or Total Liabilities & Stockholders’ Equity

Total Cash

Net Property, Plant, and Equipment

Statement of Cash Flows:

Operating Cash Flows

Investing Cash Flows

Financing Cash Flows

Total Cash … does it match the Balance Sheet Cash amount?

Go to the Key Statistics area and find at least 5 of the following pieces of important information (clearly label for each company):

Profit Margin

Return on Assets

Return on Equity

Quarterly Earnings Growth

Debt-to-Equity Ratio

Current Ratio

Book Value/Share

Market Value/Share

Beta

Dividend Payout Ratio

Find at least one qualitative information item from analysts’ opinions or the news and info section to help you make your recommendation on both quantitative and qualitative information. Explain how this qualitative information aided you in your decision.

Make a recommendation of the company that you would most like to invest in. Provide a brief discussion of your reason for selecting the company that you have chosen. Refer to your analysis to support your decision.

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Financial Management: Find at least one qualitative information item from
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