Find a scholarly research study from the ashford university, Marketing Management

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Find a scholarly research study from the ashford university

Find a scholarly research study from the Ashford University Library that uses measurement scales for data collection (e.g., a survey).

Explain the measurement scales that the study used, and evaluate them.

Did you think the researchers made good decisions about the scales? Why or why not?

Cite the study in your post, and document it in APA style as outlined in the Ashford Writing Center.

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Marketing Management: Find a scholarly research study from the ashford university

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Marketing Management: Find a scholarly research study from the ashford university

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