Find a company that has executed a global expansion


Find a company that has executed a global expansion strategy taking advantage of the concept of the Diamond of National Advantage - describe the situation and provide your rationale for your position. (1 page) Do not pick Apple or Google.

Then answer questions below:

1. What is India's role in the global value system? Are they upstream, downstream? Why is Ikea there?

2. Whether to recommend that IKEA participate in the program or decline the invitation?

3. How to deal with Rangan Exports'?

4. Three long term issues must be addressed?

a. Should the company deal with issue with is supplier?

b. Let Rugmark do it?

c. Withdraw

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Business Management: Find a company that has executed a global expansion
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