Financial institutions promoting global business


Question 1: How do multilateral and regional financial institutions promote global business? What are some complications to financing a global business expansion? How can management overcome these obstacles?

Question 2: How do the 4 Ps differ in a global business environment? Can any product or service be marketed globally?

Question 3: Define strategic alliances and their impact in the global business world. What are the roles of strategic alliances in global marketing and finance?

Question 4: Do you think there will ever be a time when we go to a global monetary system? Can you imagine a world with one single currency? Why or why not?

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Marketing Management: Financial institutions promoting global business
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