Fall due to its ceos failed leadership le-eco twelve years


Write a 3 pages paper talking about a failed leadership about Le-eco, I provide a PPT and a paragraph, you should expand them based on the material and do your own reseach and connected them with leadership course.Today I want to talk about a giant tech company rise and fall due to its CEO's failed leadership. Le-eco, twelve years ago it was just a online-streaming video company in china, they can provide their customers media product just like netflix, between these years Le-eco has expanded extremely fast by making other product like cars, smart phone and TV. Their purpose is to built a eco systerm by connecting these product, sadly, none of these can make real profit. The CEO of this company- yueting jia, in his failed leadership and his over-expanded strategy, make this company can not pay for its debt, it just halt his stock selling because no one wants to buy this. The failed leadership is the reason he failed, they began to sell product but its not ready, they dont listen to the feedback.on. The paper itself must be three (3) pages in length, double spaced, 12-point font, standard margins, and contain a works cited page (which does not count towards the three page length requirement).

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Business Management: Fall due to its ceos failed leadership le-eco twelve years
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