Factors affecting global and domestic marketing decisions


Problem: What are the environmental factors that affect global and domestic marketing decisions? Address the following as they relate to Toyota's marketing decisions:

Q1. What influence does global economic interdependence and the effect of trade practices and agreements have?

Q2. What is the importance of physical infrastructure and demographics?

Q3. What is the influence of cultural differences?

Q4. What is the importance of ethics versus legal obligations and social responsibility?

Q5. What is the effect of the influence of international relations and political systems?

Q6. What is the influence of the Foreign Corrupt Practices Act of 1977, as well as the influence of local, national, and international legislation?

Q7. What effect does technology have?

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