External environmental scan-taxi company


Problem:

Taxi Company (fictitious company)

Q1. Analysis of the company value proposition, market position, and competitive advantage

Q2. External environmental scan/five forces analysis

Q3. Identify the most important (5-7) strategic issues facing the Taxi organization or business unit.

Q4. Research the issue from more than one angle to offer a 360-degree approach that does not cause more problems or issues.

Q5. Strategic issues arise from a mismatch between internal capabilities and external trends such that important opportunities are not being pursued or significant external threats are not being addressed under current strategy.

Q6. Include a preliminary set of recommended tactics for improving your company's strategic alignment and operating performance.
tactics in marketing, branding, alliances, mergers and acquisitions, integration, product development, diversification or divestiture, and globalization. If you recommend your company to go global, you must include a supply chain analysis and an analysis of your firm's global capabilities.

Please be detail do not copy it 4-6 pages.

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Finance Basics: External environmental scan-taxi company
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