Prepare a 15- to 20-slide Microsoft® PowerPoint® presentation illustrating your promotional strategy.
Compile the information presented in your previous papers.
Include the following in the presentation:
· Explain your promotional strategy for your product or service.
· Include how you will use at least three of the following elements:
o Advertising
o Public relations
o Digital marketing, including social media
o Sales promotion
o Direct marketing
o Event marketing
o Outdoor
· Develop an initial budget for your plan.
· Prepare a pie chart showing the dollars/percentages budgeted for each included marketing activity for the first year.
· Provide justification for your choices.
· Explain the evaluation and control methods you will use to measure the success of your plan.
Format your assignment consistent with APA guidelines.