Proposal Assignment
A. Acquisition Rationale: Explain why your company is planning to acquire these airlines. What strategic objectives will the acquisition meet? How might the acquisition support the bigger picture goals of TransGlobal?
• Proposed Acquisitions: Using the resources provided in the Supporting Materials section, provide an overview of the two companies under consideration to be acquired. Include the following information for each company:
a. Location, size, and age of the firm
b. Customer segment and target market
c. Major competitors
d. Company leadership
e. Current financial and market status
B. Proposal
• Recommendation: Recommend whether TransGlobal Airlines should acquire one or both companies.
• Rationale: Justify how your recommendation supports the company's strategic objectives. This includes one or more of its financial, market, competitive, and cultural objectives.
• Assumptions: Explain how your acquisition recommendation will impact the company's success in different scenarios:
a. A worst-case scenario that considers the most serious outcomes that could occur if anticipated targets and assumptions are dramatically wrong; and
b. A best-case scenario that considers outcomes that significantly exceed anticipated targets and assumptions.
Format your assignment according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.