Explain why tulip limited has not been able to achieve a


Write a consultancy proposal to Tulip Limited based on the below case study.

Case Study - Tulip Limited

Questions for Discussion

i) Explain why Tulip Limited has not been able to achieve a satisfactory level of performance.

ii) Clarify the roles as well as core competencies of the senior management of Tulip Limited required for formulating and implementing a turn around strategy for the company.

iii) If you were the management consultant called in by the MD of Tulip Limited to assist the company, what proposals would you make to improve the situation? Justify your answer.

Attachment:- CASE STUDY - Tulip.rar

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: Explain why tulip limited has not been able to achieve a
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