Explain why the ads do and do not appeal to you


Note: Your initial discussion post and / or reply(ies) can be the traditional keyboarded entry, or you can use a video response (See the Job Aid in the Student Center of the online course).

Locate one (1) ad that appeals to you and one (1) that does not appeal to you. (Note: Students using the online discussion threads must provide a link to the ad. Students discussing in physical classrooms may simply summarize the ad.)

Explain why the ads do and do not appeal to you respectively. Discuss the relationship between the verbal and visual elements in each.

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Marketing Research: Explain why the ads do and do not appeal to you
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