Looking for an OTA knowledgeable in this area of expertise. I am looking for someone who can write the answer IN HIS/HER OWN WORDS (CLEAR WRITING and PROFESSIONAL)
Important note: Please answer the following question writing between 180 to 250 words to each questions.
Question 1: What is perception? Why does each consumer see a product differently? How does this affect the consumer decision making process?
Question 2: Why is market segmentation important? How does market segmentation differ for consumer and business markets? How does it impact the marketing mix?
Question 3: What are the key elements of an advertising plan? In your opinion, what is the most vital component? Why?
Question 4: Why is it important to have an advertising strategy? How would your strategy differ for product advertising as opposed to service advertising? Why is there a difference? Provide an example of each.