1. Fair Isaac Claims Pay-Per-Click Fraud Is 10% To 15% Google disputes the figures and has consistently taken issue with the methodology and motives of those reporting significant levels of click fraud.
2. What do you think about paying $6 billion for an Online Advertising Firm and why should Microsoft be worried about Click Fraud (especially with the number of people who dislike Microsoft)?
3. Explain which Internet technologies have facilitated the way in which WTC collaborates with both its participants and business partners.