Explain what risks the company could face in entering the


Assignment

Company X is an American manufacturing company getting ready to start selling its products in Mexico. You are the manager of a team tasked with assessing the potential risks to the company as it gets ready to expand to another country.

Create a 5- to 7-slide Microsoft® PowerPoint presentation, including detailed speaker's notes, you could deliver to the Board of Directors discussing the risks the company could face.

Address the following points in your presentation:

• Explain what risks the company could face in entering the market in Mexico
• Explain how these risks might be different than those risks faced in staying in just the American market
• Analyze how the company can manage these risks

Format your presentation consistent with APA guidelines.

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Marketing Management: Explain what risks the company could face in entering the
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