Explain what is one of most important features of a product


Assignment

Regarding your research topic selected in unit 1 and your research question, hypothesis and five survey questions created in Unit 2, write a narrative 800-1,000-word paper describing your proposed research.

Creating the Research Paper Introduction, Purpose of the Study, and Methodology

The required information for this Individual Project includes the following:

Introduction

• Business, organizational problem, or topic
• Problem statement

Purpose of the Study

• One research question
• Hypothesis regarding the research question
• Rationale for selecting your proposed research strategy utilizing your two articles identified in unit 1 for support

Methodology

• Research strategy that you will use to explore the problem
• Method for securing the sample population
• Method for delivery of the survey instrument
• Research instrument to collect data

o Include a copy of the actual survey, complete with the introduction to the study (including all of the ethical considerations that should be included in the survey introduction. See Ethical Concerns: Informed Consent in the Unit 2 M.U.S.E.).

The following information MUST be included:

• The business, organizational problem, or topic
• The problem statement
• The research strategy that you will use to explore the problem
• 1 research question
• Your rationale for selecting your proposed research strategy
• 1 research instrument that you will use to collect data
• A questionnaire or survey with at least 5 research questions for the study

o Survey example:

- What do you know about Brand X?
- Would you be willing to try Brand X if a free sample was available?
- If you answered yes to Question 2, please explain why.
- What is one of the most important features of a product for you?
- How do you decide what product to buy?

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Operation Management: Explain what is one of most important features of a product
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