Discussion Post
Complete the following:
Strategic evaluation of a company requires managers to consider the reasons why one company has a competitive advantage over another. When managers make decisions to compete, they also need to reflect on ethical implications. Competitive advantage can be created when information technology is used to collect and interpret data.
Read the following article:
o Digital Transformation - How to Differentiate and Create Competitive Advantage in the Digital Era
Answer the following questions:
a) Explain what a company's highest priority should be when creating a competitive advantage?
b) What is an example of a competitive advantage that is created by using information technology?
c) In your opinion, what are the ethical considerations when using information technology to create a competitive advantage?
The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.
Reference
Bhushan, B. (2018, September 19). Digital transformation - How to differentiate and create competitive advantage in the digital era. IBM.