Explain turn preferences towards drinking more coffee


Vietnam recently entered the coffee market with large exports of the crop. The Coffee Growers Association was fearful that this would lead to lower coffee prices, and consequently launched a very successful advertising campaign, aimed at the youth, to turn their preferences towards drinking more coffee. What occurred?

Supply increased and demand increased
Supply decreased and demand increased
Supply increased and demand decreased
Supply decreased and demand decreased

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Microeconomics: Explain turn preferences towards drinking more coffee
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