Assignment:
1. True or False? According to Hall (1992), measurement and evaluation are not an afterthought for event management; rather they are a strategic necessity for the organization to evolve and be successful.
A) True
B) False
2. Measure and evaluation consist of which of the following elements?
A) Solving problems
B) Improving management
C) Measuring failures and success
D) All of these are correct.
3. _________ describe(s) how well the organization is using its internal and external inputs to produce the desired output.
A) Performance measures
B) Measure evaluation
C) Consumer measures
D) Participant measures
4. True or False? Only remembering the very good and the very bad, post event, are known as the halo and horn effects, respectively.
A) True
B) False
5. True or False? To ensure organizations are accurately measuring performance, they should vary their data sources.
A) True
B) False
6. Common forms of quantitative data include which of the following?
A) Social impact analyses
B) Sales figures
C) Financial reports
D) All of these are correct.
7. Common forms of qualitative data include which of the following?
A) Management notes and commentary
B) Sales figures
C) Financial operations
D) Social impact analysis
8. Program quality refers to which of the following?
A) Ambience, design, and equipment
B) Range of programs and operating times
C) Physical and social benefits
D) Employee and client interactions
9. __________ differentiates customers on attributes the consumer values most about the event.
A) Services sought
B) Product diversity
C) Customer relations
D) Quality of product
10. True or False? Organizations use return on investment, debt to equity, and gross profit to outline the financial standing of the company.
A) True
B) False
11. Explain the value of human resources and how it is measured within in internal operations.
12. When local communities decide to implement new projects (i.e., recreation centers or sporting events), which of the following is most profoundly considered?
A) Social impacts
B) Physical impacts
C) Environmental impacts
D) Economic impacts
13. True or False? The most common method used by facility and event organizations is surveying the participants to determine spending levels while the individual is visiting the community.
A) True
B) False
14. True or False? Every event or facility will have a negative impact on the local environment.
A) True
B) False
15. True or False? In 2000, the International Olympic Committee created the IOC Sport and Environmental Commission.
A) True
B) False
16. Define and explain the term "multipliers" with regards to indirect and direct impacts.
17. List two negative social implications associated with hosting a major sporting event. In addition, explain the causative factors contributing to these social implications.
18. Explain the differences among the four different approaches to measuring legacy.