Explain the use of countertrade


Assignment:

Q1. How do you explain the use of countertrade? Under what scenarios might its use increase further by 2015? Under what scenarios might its use decline.

Q2. How might a company make strategic use of countertrade schemes as a marketing weapon to generate export revenues? What are the risks associated with pursuing such a strategy.

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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