Explain the trends that you observed with each company to


Discussion 1: "Compensation and Government Regulations"

Please respond to the following:

• Compare job-based pay with skill-based pay and provide an example of each. Determine which pay you would prefer. Support your decision.
• Determine how government regulations affect compensation and if the regulations are needed. Support your position with examples.

Discussion 2: "Trending Now"

Watch the video below and then respond to the questions that follow:

https://www.youtube.com/watch?v=b9ZHw0VpWxI&feature=youtu.be

Go to Google Trends at google.com/trends and search for one of your favorite brands as well as two or three of its competitors.

• Analyze the trends that you observed with each company. To what could you attribute the increases or decreases in each company's trend(s)?

• What recommendations would you give to the brand managers of your favorite brand to increase the trend line for the future?

Video Segment Reference:

mediatools. (2015, May 4). Google tools for media: Trends and analytics. Retrieved from https://youtu.be/b9ZHw0VpWxI.

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Dissertation: Explain the trends that you observed with each company to
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