Assignment:
You may choose any one from the topics below, for your presentation. But, make sure the problem has enough substance in it to be considered worth presenting. You are the manager of Marketing at LEVE Jeans & Co (clothing company for girls and women only). LEVE is a new brand, and is yet to assess the following strategies. You can choose any one of the topics to make the presentation to the CEO and persuade him to start looking into one of these. The topics are listed below:
1. Trends in Mobile Marketing
2. Cause related marketing
3. Green Marketing
4. Marketing Research for future products. Things to consider for the assignment: Slides - Slides created with PowerPoint or similar programs, have a number of advantages: They are easy to create and edit (atleast for simple slides), designs are easy to customize and slides are easy to incorporate into online meetings and webcasts. Perhaps the biggest disadvantage of slides is the linear nature of the presentation. Changing the flow of the presentation or jumping to specific slides is more difficult in the presentation software.