Explain the term "present value of the firm's operations" (also known as Enterprise Value). What does this number represent?
The present value of the company's free cash flows signifies the market value of the firm's core income producing operations. In the world of investing and finance this is sometimes called the firm's Enterprise Value. It isn't the total market value of the whole company, but, or the entire market value of the company's assets, for the reason that the current or non-operating assets of the company have not yet been accounted for.