Explain the target consumer and the associated market, Marketing Management

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Explain the target consumer and the associated market

Discuss the below:

Q: If you have an new product, Rain-proof pants(especially for those people go to school or work by foot or using their bikes), thinking about following things and do some research on raining pants to generate your ideas

Answers these questions:

Empathy Map of your target customers. (Sissie)

Industry/Target Market analysis. (Sissie)

a. Provide details on competitive offerings.

b. Provide basic information on industry/target market growth and trends concerning your target consumer and the associated market.

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Marketing Management: Explain the target consumer and the associated market

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Marketing Management: Explain the target consumer and the associated market

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