1. Why Blue Oceans may be so desirable.
2. How and why the Omaha Movie Theater Strategy Canvas (SC) was Developed.
3. Salient information that can be derived from the SC.
4. What might The Lion's Strategy Canvas look like in order to create a BOS? (Consider both changes in levels of existing competitive attributes and changes to the attributes themselves.)
1. Show that new Strategy Canvas
2. Fully explain the process of developing such a Strategy Canvas.
3. Explain why this is a preliminary example, and that the actual Strategy Canvas will need to be developed with wider participation from RLT executives and Board Members.
4. Explain the process of developing and reasoning behind the actual Canvas.
5. Outline the "next steps" which would need to be considered in developing a BOS.