Write 250 to 300 words in which you describe a press release addressing a scandal or setback related to your chosen topic.
•Topic: the feminist movement
•Locate a press release addressing a scandal or other setback related to your chosen topic. This press release may address individuals involved in the field or movement or an issue which affects the field or movement itself.
•First, explain the nature of the scandal or setback, how this scandal affected an individual's career or the field or movement as a whole, and what details of the scandal that the press release addressed or ignored.
•Next, discuss the role of the mass media in reporting this scandal and why it was newsworthy. Discuss the journalistic, political, and societal purpose of reporting it, and how the press release was written to mitigate the public response to the scandal. Also, discuss why a press release was preferable - for the client or the public - to the alternatives, such as tabloids, blogs, and rumors.